This month was big for shipping. Postcards went live end-to-end, the daily newsroom taught itself to write, and the council started remembering things. The biggest piece: community-2500 postcards are real now. You can design, order, and mail them. No more beta. Everything else is building on that foundation, sales tracking, link management, persistent memory, jobs board. The infrastructure is getting solid too. One login across apps. One gallery system. One way to do things. That matters when you're running a real shop.
The 6x11 community mailer works end to end. Order them, they arrive.
Adhere is our shared direct-mail postcard program for Coastal Bend businesses, one local pro per trade.
By The Shop · Dispatch from Alice
The community-2500 postcard is fully functional. You can design it, order it, and it ships. No more scaffolding or half-baked features.
This matters because direct mail actually works for local services. You pick a neighborhood, design a card about what you do, and people call. It's old school and it converts.
Adhere now has a sales engine and a route optimizer. Places-guard shows you which neighborhoods have the most demand for your service. The sales console lets you log a win when a postcard converts.
NPCLocal now has a jobs board. Anyone can post a job opening. It's free, moderated to keep scams out, and shows up in search. People looking for work in South Texas can find real openings.
The lead-network board now ranks slots by real outcomes. It's not just 'how many people are asking.' It's 'how many people called' and 'how many turned into leads.' Real conversion data.
NPCLocal episode links now support custom slugs. You can change the URL of an episode after you publish it. Old links still work, they redirect to the new one.
